Strategic & Business Planning

Build comprehensive, effective plans to support organizational growth, sustainability and optimal effectiveness

Outcomes

Strategy

Build a plan with alignment between customer needs, organizational strengths, and business processes

Change Management

Build team investment and engagement in new approaches and practices

Innovation

Re-align with client needs, re-invent, and increase relevance in the marketplace

Leadership

Create an inclusive vision and guide the team to achieving it

Every organization benefits from aligning its work with the ever-evolving needs of its customers, new technologies, marketplace shifts, and emerging threats and opportunities. Viristar can help you stay nimble, innovative and valuable in a constantly changing business environment.

Viristar’s strategic planning and business planning services help organizations create a direction for the business that aligns institutional and personnel strengths with market opportunities.

The written plans we co-develop with our clients describe over-arching goals, the strategies and tactics to meet those goals, and the outcomes measurements necessary to evaluate progress and success.

Viristar’s approach values inclusiveness. We involve governing board members, executive leadership, line staff and other stakeholders to identify organizational aims and the steps needed to meet them.

Addressing change management—including potential resistance to re-invention and innovation—is part of our work.

The end result is a comprehensive, thoughtfully-developed written organizational plan, with buy-in from throughout the organization, that charts your institution’s approach to achieving new heights of quality, sustainability and success.

The Viristar Advantage

Take advantage of our expertise in strategic business leadership to help your organization innovate, lead and thrive. Our staff’s experience in strategic and business planning includes:

  • Writing a comprehensive business plan for an outdoor education nonprofit that was used to more than triple the organization’s revenue and customer base in fewer than four years
  • Editing a multi-year long-range plan for an environmental education enterprise that re-focused the organization on target audiences, and introduced innovative new products
  • Drafting a multi-year plan to support diversity, equity and inclusion in an environmental conservation organization, leading to changes in organizational culture, staffing and governance
  • Creating a strategic plan for an adventure-based learning organization, involving extensive stakeholder consultations, that re-aligned business processes, the org chart, and business priorities, leading to a doubling of year-over-year revenue and program activity